Strada Runner in four colourways

FALL - WINTER 2026 / MIRAGE OF LOVE

An empire is built in pieces that feel owned, not worn.

"Mirage of Love" is about legacy rather than volume. It's a wardrobe built over years, not a season, for a man who moves through winter cities, private clubs and long dinners with quiet composure.

IN ROTATION

The current edit

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RHUDE TRAXEDO FULL-ZIP JACKET
THE STATEMENT EDIT

IN FOCUS

The statement piece.

rhude traxedo full-zip jacket

$2,150.00

A precise silhouette in black.

Made in Italy, the RHUDE Traxedo Full-Zip Jacket combines a polyester-elastane shell with a cotton lining. A stand collar, two-way zip, welt pockets and embroidered front-pocket logo define the design.

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WORN TOGETHER

A wardrobe, considered.

The daily edit — new looks every day.

LOOK 01
SPLIT PETROL LOGO HOODIE TROFEO TRACK PANTS CLASSIQUE REVERSE LS TEE REGATTA CLUB HAT

Vintage black / Heather grey / Red / White

Petrol and grey

The Split Petrol hoodie layers over a heather-grey Classique Reverse long-sleeve tee. Black Trofeo track pants and the black, red and white Regatta Club cap complete the look.

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Vineyard in the Côte de Beaune, Burgundy. Megan Mallen, 2010; CC BY 2.0.
Vineyard in the Côte de Beaune, Burgundy, photographed September 2010.

THE WEEKLY EDIT

RHUDE JOURNAL

Burgundy, One Small Plot at a Time

A more interesting way into Burgundy: less reputation, more attention to the ground, the people, and the occasion.

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Megan Mallen (Megan Cole), “Vineyard in Côte de Beaune, Burgundy” (2010). CC BY 2.0: https://creativecommons.org/licenses/by/2.0/. Resized for web display; no endorsement implied. · Image source

THE FINAL DETAIL

A little RHUDE.

For someone else. Or entirely for yourself.

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PERSONAL STYLING